Rabu, 05 Februari 2014

Developing An Organizational Change Strategy

By Jerri Perry


A business or an organization will always experience a change in structure because times will be changing constantly which means that the management of an organization has to keep up with the times. Of course change is very hard because it will take time for the people inside the organization to adjust to the new way it is structured. It is for this reason that one has to come up with a good organizational change strategy so that things will be able to go smoothly.

Now one thing to really look out for when trying to implement some changes in organizations is that there will always be someone to oppose the idea. These are the traditionalists and they believe that the method or structure that works cannot be changed. However, if one is a visionary and foresees problems in the future because of the current structure, then it is his job to convince the traditionalists.

The first step in this very strategy would be to first try to convince them that a shift in structure is a need. In the process, one should now take note of some of the things that the opposition would have to say because he can use these points to improve his plan. Now he should expect that even after the meeting, there would still be some strong resistance.

The hardest part of executing this type of plan would be the first part because of the resistance. This state is known as the unfreezing state and it is the stage wherein the management has to let the people in the organization know that they are about to make a shift in structure. It is also here that the management has to start gaining support from the people.

In order to gain the support of the people, the first step is to make a very convincing vision. This will stir up the people and make them curious. Of course he should also ask the input of all people in the organization so that they will feel that they did play a part in this major shift.

Once the changer has already gained a solid base for his campaign, then the next step would be the actual execution of the entire plan. In order for everyone to agree to the shift in structure, the changer and his team should be able to provide them with support. By providing them with support, they are actually helping them adapt to whatever is going on.

After the gradual implementation of the plan, then the last step would be to integrate the new system into the organization. With all the policies finalized and ready for implementation, a new structure will now form. It is now up to the management to continue helping the people inside the organization adjust.

Now during the refreezing process, an organizational change strategy that one may use would be to show the people how the organization was able to succeed. If the management shows this to the people, then the people will definitely be in favor of the changes. This will eliminate majority of resistance that was present in the organization.




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