Rabu, 13 Mei 2015

The Purchase On Fine Art Online

By Emily Sigidson


I recently came across a very cool article that discussed the direction of purchasing in the fine art industry. It touched on some major changes that were occurring and hinted at what the future of art would look like. It was a very eye-opening read from the NY Times about the direction of e-commerce in relation to fine art. It touches on the hesitations associated with the online purchase of fine, expensive artwork and predicts a shift in this mentality.

It should come as no surprise that fine art purchases haven't skyrocketed like their counterparts, music and books. Fine art is an investment that requires more than just a few dollars to obtain. It is possible that this is one of the leading reasons why fine art purchases have not taken off...until now.

With that said, there is now a changing of gears forecasted for future art investors. The reason is pretty black and white and really makes sense when you stop to think about it.

This young, wealthy generation is packing a new mindset than that of their parents. They have grown up making online purchase and prove less resistant to do so even when it comes to luxury goods. There is a certain security that is felt among them that is not in fact shared with generations before them. This next group of wealth appreciates the ease and efficiency that comes with acquiring goods through a few clicks of the mouse.

Though it may not be tomorrow, it would appear that the fine art industry is now bridging the gap to modern day purchase with young, wealthy investors leading the way!




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